Delhi High Court Restrains Hind Enterprises From Using 'EASTHRON' Mark For Similarity With 'EASTMAN'

The Delhi High Court on 3 July restrained Hind Enterprises, a Haridwar based battery seller, from using the trademark “EASTHRON,” holding that the mark was prima facie deceptively similar to Eastman Auto and Power Limited's registered “EASTMAN” trademark and trade dress.

Justice Anup Jairam Bhambhani observed that the plaintiff had “made-out a prima facie case in its favour and against the defendants” and that the balance of convenience also favoured the plaintiff, as “irreparable harm and injury would result to the plaintiff if the interim relief sought is not granted.”

Eastman Auto and Power Limited approached the Court alleging that Hind Enterprises, which is engaged in the business of selling batteries from Haridwar, was using the “EASTHRON” mark along with a trade dress that was “substantially identical” to the plaintiff's mark and packaging. The plaintiff further stated that defendant No. 2, based in Guwahati, was responsible for printing and producing the labels and packaging used by Hind Enterprises.

On a prima facie examination of the marks and trade dress, the Bench observed that “the defendant's use of the trademark, wordmark and trade dress 'EASTHRON' appears to be deceptively similar to the trademark, wordmark and trade dress 'EASTMAN' as used by the plaintiff.”

Accordingly, the High Court restrained the defendants from using the “EASTHRON” mark, trademark, wordmark or trade dress until the next date of hearing. The matter has been listed before the Joint Registrar for completion of pleadings on 24 September 2026.