Delhi Court Restrains Use Of 'Ayurland' Trademark, Awards ₹2 Lakh Damages To 'Ayur' Products Maker.

A Delhi commercial court has permanently restrained Teamex Retail Limited and its directors from using the mark "Ayurland" or any other mark identical or deceptively similar to the registered trademark "Ayur."

The court granted relief to Three-N-Products Private Limited, the maker of the Ayur range of products, and awarded damages of ₹2 lakh along with costs.

District Judge (Commercial Court) Dr. Neera Bharihoke of the Saket Courts delivered the judgment on June 8, 2026.

The court granted a permanent injunction against Teamex Retail Limited and its directors. They have been restrained from using "Ayurland" or any other mark identical or deceptively similar to "Ayur" in relation to any goods or services.

Three-N-Products instituted the suit in December 2025. It informed the court that it had been using the trademark "Ayur" since 1984 and held registrations for the mark across several classes, including cosmetics, pharmaceutical products, beverages, advertising services and beauty-care services.

The company also asserted copyright in various artistic works associated with the brand. It relied on its sales figures, advertising expenditure and the goodwill claimed to have accrued in the mark.

According to the pleadings, Teamex Retail Limited was manufacturing, marketing and selling Ayurvedic products through the websites ayurland.in and teamex.in. Those products were offered under the mark "Ayurland". Three-N-Products contended that the impugned mark was identical or deceptively similar to its registered trademark "Ayur".

On December 4, 2025, the court granted an ex parte interim injunction. Teamex Retail Limited and its directors were restrained from using the impugned mark. They were also barred from operating the websites for promotion of the products during the pendency of the proceedings.

Despite service through email and speed post, neither the company nor its directors entered appearance. No written statement was filed. The matter consequently proceeded ex parte.

The court later made the interim order absolute. It granted a decree of permanent injunction and issued further directions aimed at removing the infringing material from online platforms.

The court also issued a mandatory injunction directing Teamex Retail Limited and its directors to take down the websites ayurland.in and teamex.in. They were further directed to remove infringing content bearing the mark from advertisements, listings, and online content hosted on third-party platforms.

The direction extends to content hosted on third-party platforms. These include YouTube, Facebook, Instagram, Amazon, Flipkart, IndiaMART, Dessert Cart, and Nava Fresh.

Three-N-Products also sought exemplary damages. It relied on a Delhi High Court judgment in which enhanced damages were awarded after the defendants were found to have acted in violation of earlier undertakings.

Dr. Bharihoke declined that request. Referring to principles formulated by the Delhi High Court for awarding damages according to the degree of mala fide conduct, the court observed that the record did not place Teamex Retail Limited and its directors in the categories warranting aggravated damages.

"The Plaintiff has not been able to satisfy that the conduct of Defendants falls in the category of (iii), (iv) and (v) above. Further, admittedly, the Defendants have discontinued the use of the said trademark after receiving the interim order dated 04.12.2025. Therefore, the submission of Plaintiff that exemplary damages need to be awarded in this case is not sustainable and therefore not being granted," the court ruled.

The court nevertheless awarded damages of ₹2 lakh.

Teamex Retail Limited and its directors were also directed to pay the costs of the proceedings. The verdict also provides that if payment is not made within thirty days, the amount will carry simple interest at 6 per cent per annum. Liability was held to be joint and several